The rise of cross-border e-commerce has led to an increasing demand for independent store (DTC brand) operation services. Many companies specialize in helping businesses establish and manage their cross-border independent online stores, offering solutions from platform setup to marketing and logistics. Below is a curated list of leading cross-border independent store operating companies, along with insights into their services and market positioning.

1. Shopify Plus

As one of the most recognized e-commerce SaaS platforms, Shopify Plus provides a robust infrastructure for brands looking to expand globally. While not an agency, its enterprise-level solutions enable businesses to build self-operated independent stores with multi-currency and multi-language support. Many third-party agencies partner with Shopify to offer full-stack operation services.

2. BigCommerce Enterprise

Similar to Shopify, BigCommerce offers scalable solutions for cross-border DTC brands. Its open API and headless commerce capabilities make it a preferred choice for businesses requiring customized store operations. Agencies leveraging BigCommerce often focus on SEO optimization, international payment gateways, and localized marketing.

3. Yotpo (Now Emplifi)

Specializing in customer retention and UGC marketing, Yotpo (now part of Emplifi) helps independent stores enhance engagement through reviews, loyalty programs, and SMS marketing. Many cross-border operators integrate Yotpo to boost post-purchase experiences.

4. Klaviyo

A leader in email and SMS automation, Klaviyo is widely used by DTC brands to personalize customer journeys. Operating agencies often incorporate Klaviyo into their performance marketing strategies to improve ROI.

5. Flow Commerce (Now part of Shopify)

Before its acquisition, Flow Commerce specialized in cross-border checkout optimization, handling duties, taxes, and compliance. Agencies still use its legacy solutions to streamline international transactions for independent stores.

6. Scalefast

A full-service e-commerce enabler, Scalefast assists brands with store setup, logistics, and localized marketing. Its proprietary platform supports multi-market expansion, making it ideal for cross-border independent operations.

7. Global-e

Focused on cross-border sales enablement, Global-e partners with brands to automate localized pricing, payments, and shipping. Many independent store operators rely on its API-driven solutions to minimize operational friction.

8. Passport Shipping

For brands needing international fulfillment solutions, Passport Shipping offers duty optimization and last-mile delivery services. Operating agencies often integrate it to enhance customer experience in global markets.

9. Pattern

A premium e-commerce accelerator, Pattern works with brands to optimize Amazon, DTC sites, and other marketplaces. Its expertise in data-driven operations makes it a strong partner for independent store scaling.

10. Wunderman Thompson Commerce

A global digital commerce agency, Wunderman Thompson provides end-to-end services, from store development to performance marketing. Its strength lies in strategic consulting for cross-border expansion.

11. Rokt

Specializing in post-purchase monetization, Rokt helps independent stores increase revenue through personalized offers. Operating agencies use it to maximize customer lifetime value (CLV).

12. Moltin (Now part of Elastic Path)

For brands needing headless commerce solutions, Moltin (acquired by Elastic Path) enables flexible storefront development. Agencies leverage it for customized cross-border store experiences.

13. ChannelAdvisor

A multi-channel e-commerce platform, ChannelAdvisor assists brands in managing independent stores alongside marketplaces. Its tools help streamline inventory and pricing strategies for global sales.

14. Goat Consulting

A boutique e-commerce consultancy, Goat Consulting focuses on scaling DTC brands through data analytics and customer acquisition strategies.

15. Vaimo

A Shopify Plus and Magento partner, Vaimo offers store development, UX optimization, and omnichannel strategies for cross-border brands.

Key Considerations When Choosing an Operating Partner

  • Technical Expertise: Ensure the company supports your preferred platform (Shopify, BigCommerce, Magento, etc.).
  • Localization Capabilities: Look for providers with multi-language, multi-currency, and regional compliance experience.
  • Marketing & Growth Services: Some agencies offer paid ads, SEO, and influencer collaborations as part of their packages.
  • Logistics & Fulfillment: Verify if they integrate with global 3PLs or have in-house solutions.

Final Thoughts

The cross-border independent store operation landscape is diverse, with companies specializing in SaaS platforms, marketing automation, logistics, and full-service management. Brands should assess their needs—whether it’s tech setup, customer acquisition, or international fulfillment—before selecting a partner.